• Radio Advertising •

• Audience!  About 95% of Americans listen to the radio on a weekly basis – from morning talk shows, news at work, afternoon shock-jocks, or late night listener call in programs, radio has a hugely diverse listener base that provides advertisers with the ability to target their specific demographics.

• Intimacy!  Most radio is listened to alone, making it one of the most intimate advertising mediums available.   Radio is highly effective because people build a personal relationship with the station they listen to.  As a result people have been found to be more accepting of radio ads, which can increase sales and effectively build your brand.

• Value!  The cost to produce and advertise on the radio is inexpensive and at times even negotiable.    With the ability to brand your product repeatedly over a set period of time, radio advertising has proven to be a cost effective method to market and advertise. 

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